Bogotá № VII

Andres Murcia

Reports from the experiment

Curriculum Vitae

Andres Murcia.

13+ years building software, leading teams, shipping products.

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№I
Summary

Founder & software engineer with 13+ years building products at scale. Rails since 2012. Led teams from 6 to 89 engineers. Built ERPs, scaled mobility platforms across LATAM, and led technology strategy at multiple startups. Currently running an experiment in AI-first product development — building LexPro, Amplifica, and BrainzLab inside a holding called Brainz.

№II
Experience

Operator roles.

2026 – Present
Founder · Holding · AI-led
Brainz LLC + SAS

Founder

Building the holding. Operators run the products they build. Three recurring income streams under the LLC + a portfolio of products in flight under the SAS.

  1. 01 Amplifica live, Lumina live, LexPro in paid PoC
  2. 02 BrainzLab 17-service backbone deployed
  3. 03 Brainz Advisory: first $20K/$35K proposal in flight
2025
Founder · AI-first
Brainz LLC

Founder

Founded the company. Built the first version of BrainzLab / Sidekiq in October. Pivot from employee to founder.

  1. 01 Brainz LLC founded
  2. 02 BrainzLab v1 (Oct 2025)
  3. 03 First standalone product work
2022 – 2025
Leadership · Scaling · 89 people
Picap LATAM

Head of Engineering

Mobility platform across Latin America. Scaled the engineering organization to 89 people, the platform to millions of monthly rides.

  1. 01 DigitalOcean Deploy London (speaker)
  2. 02 DigitalOcean Customer Story + NYSE Investor Day
  3. 03 MongoDB Success Story
  4. 04 1M+ monthly rides, 99.9% uptime
2020 – 2021
CTO · HR Tech
Symplifica

CTO

First CTO role. HR tech for the Colombian market. Built and led the engineering organization.

  1. 01 First CTO title
  2. 02 Built 23-engineer team
  3. 03 MINTIC podcast appearance
2016 – 2021
Director · Enterprise · International
ROEPA International

Director of IT

Built ROEPA's digital infrastructure across France and Spain. Relationship still active 10 years later as Rails + DigitalOcean maintenance.

  1. 01 ERP systems + microservices across countries
  2. 02 Devatax — 5 tax software products for Colombia (2018–2019)
  3. 03 Distributed-team leadership
№III
Skills

The toolkit.

Languages & frameworks

Ruby · Rails · Hotwire · JavaScript · Tailwind · Python

Databases

PostgreSQL · MongoDB · Redis · Elasticsearch

Cloud & infrastructure

DigitalOcean · Hetzner · AWS · Docker · Kubernetes · Kamal

Practices

Hexagonal architecture · Blue-green deploys · Feature flags · TDD when it matters · Shape Up

AI

Claude Code · Anthropic API · MCP servers · GitHub Copilot

Specialties

Team leadership · Scaling apps · Architecture · Real-time systems · Turnarounds

Hiring or partnering?

Let's correspond.

Technical leadership, sales motion installs, AI-led product development — or just a conversation. I read every email.

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